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The Heddon Spit'n Image perfectly mimics the frantic antics of a fleeing shad. This baits unique side to side action triggers bites time and time again! Specially crafted, the Spit'n Image's tail sits low in the water at rest to represent a wounded or tired baitfish.
D. Flynn
Reviewed in the United States on May 7, 2025
Awful. Not sure if it's because it has no "lip", but this just went sideways on the top of the water when reeling it in. Bought 2 different colors and they both did the same thing. They are useless. Shame on you Heddon. Bought a similar Heddon lure which had the lip and it's amazing. Thought that was what I was getting.
JoeCool130
Reviewed in the United States on May 20, 2025
Great color and action. The walk the dog action works well even in this smaller model. Pretty loud on the water too but hasn't got any bites yet. Not as good as the spook in my opinion but similar
Pako Medina
Reviewed in Mexico on April 8, 2025
Muy muy buena compra, es un excelente señuelo, no tenía altas expectativas pero me sorprendió, muy efectivo para la pesca de orilla, muy brillante y llamativo.
Wildman O
Reviewed in the United States on March 7, 2024
The bass here in MS will absolutely crush this lure from ponds to rivers. I have taken several buddies to a Bass Catching Clinic using this lure on a day out on the water.
Customer
Reviewed in the United States on October 14, 2024
Looks like a real shad. I can walk them too. Hooks are a little thin, I hope they hold up because I catch a lot of fish…
jacobo
Reviewed in the United States on February 2, 2023
One of My must to orinoco basin for peacocks and sardinatas.... Just replace the hooks for Stainless steel and You have a banger!
Doug Kirkwood
Reviewed in Canada on July 17, 2022
These lures are pieces of junk! I doubt that Heddon are the ones who even make them? I had Weeds on my lure & slapped my lure off the top of the water (once) and the Finish came off. I reached for a second lure and hit some surface weeds did the same thing in the Finish came right off. I've been fishing for over 40 years and I have never seen a lure do this before? Especially something brand new.
Customer
Reviewed in Canada on July 2, 2020
Best top water lure !!
nathen coomes
Reviewed in the United States on April 3, 2018
My favorite walking style bait ever. The hooks are junk, you will want to change those suckers out but the bait has great moves when you walk the dog with it. It will jump out of the water and do a 180 landing facing backward relative the direction you are reeling... This makes the bass nuts! Great for schooling fish and as a search bait. Like most lure of this style it wont fare well if you have matted weeds but like I said, on large mouth or white bass or striped bass, this things is killer in open water on schooling fish.
Ryan
Reviewed in Canada on November 29, 2017
The bass aren't happy with this purchase. They can't resist it!! Been my go to top water for years. Came quickly and was of perfect quality.
John J. Kluk
Reviewed in the United States on December 2, 2016
These lures are the BEST I've ever used!!! I got one, oh probably 3 yrs ago, and I never used it. This summer I was out late in July (PA), and I was having a slow day (not even a hit) and thought I'm going to try something I never used. So I dug into my tackle box and grabbed this guy. Well about 3 casts later I had a hit, and 2 or 3 after that I caught a 12' bass. Well I was hooked after that. I was out all day, and just before packing it in I tried this guy and got a fish. After that it was on. I started using it much more and started catching a ton of Bass, after it started getting colder I started catching Northern Pike on this guy. When those guys hit it they engulf it. It's CRAZY!!! That is why I'm here. I actually bought 3 of these, 1 in the Threadfin Shad (which is what I have), and 2 in the Gizzard shad. Mine is so beat up it's missing an eye, the paint is all worn off, and it's still crushing pike. I figure I will use the beat up one on Pike, and use the newer ones when the bass are hitting. I added some pics and these are all fish caught on this lure. If you don't have one of these, BUY 2! Because after you start using it, you will be glad you did. You'll have a spare for when the fish abuse it, or if you lose one in a tree (you all know how that goes). By the way, I'm not complaining about the lure being beat up. FAR FROM IT. It was actually very well made, and the bass barely put a dent in it, but I've not gotten so many pike that it's just beat up. If you never caught a Northern Pike they are VERY AGGRESSIVE. These fish come completely out of the water (full body) to attack this guy. I don't know how many times I've jumped when they crush this lure. The spit n image at this point is my ALL TIME favorite lure AND I ONLY STARTED USING IT!!!! IT'S CRAZY!!! Guys believe the hype on this lure, believe the reviews and if you don't believe those, look at the pics and you WILL BE A BELIEVER.
Dmun
Reviewed in the United States on March 31, 2015
Excellent lure that makes fishing for bass a blast. To see these huge fish charge after this surface lure is beyond exciting. I call it a cat toy for bass as they just can't resist. I was originally attracted to it as it mimics a wounded white perch which large bass feast on. Haven't had this type of success since I used the real thing as a kid with my Dad. Have caught large bass (anywhere from a few pounds up to nearly 10) on almost every outing. I own about a dozen and you should give at least one a try. A truly amazing top water lure.
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