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YAMASAN KYOTO UJI Hojicha Powder Organic Roasted green tea Baking powder latte powder, (100g) Made in Japan,Sold by Japanese company

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$17.43

$ 7 .99 $7.99

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About this item

  • ✅HOJICHA ROASTED GREEN TEA POWDER - It is one kind of Japanese green tea. However, it is different from other types of green tea as we use traditional roasting methods to roast the tea leaves. When the tea leaves are roasted, the bitterness is removed and the Hojicha takes on a nice earthy, toasty scent and an attractive reddish-brown color.
  • ✅IDEAL FOR MAKING CAKES AND SWEETS - Organic Hojicha Green Tea Powder is uniquely blended and powdered so that the aroma and flavor remain even after heat treatment. You can use it not only for various drink recipes but also for Hojicha sweets such as cakes, sweets, etc. You can use it in different ways and create your own Hojicha recipes.
  • ✅ORGANIC GREEN TEA - 100% JAS organic certified. We carefully select the finest quality organic green tea loose leaf from Uji, Kyoto, Japan. We have collaborated with local tea masters and we have a delightful tea plantation that has been protected by the tea farmers for over 350 years since the Genroku era.
  • ✅TRADITIONAL ROASTING METHOD - We carefully selected the tea leaves of Sencha, Bancha and Kukicha. The tea leaves are roasted over high heat to bring out the unique aroma. The roasting process does not affect the tea’s health benefits but instead burns away bitterness and caffeine. It is wonderful to drink after meals or in the evening and it can be safely consumed by babies, children and pregnant women.



Product Description

hojicha powder ほうじ茶パウダー

100% Japanese Aromatic Organic Roasted Green Tea Powder.

Hojicha Sweets with a Japanese Taste


Hojicha is made from roasted leaves and stems of teas such as sencha, giving it a fragrant aroma and a deep brown color.

Roasting at high temperatures reduces bitterness and astringency, resulting in a refreshing taste.

Hojicha goes well with sugar and milk, and adding it to sweet desserts brings out its aroma, so various sweets made with hojicha are popular in Japan.

Let's make sweets with hojicha powder, which does not easily form lumps and is easy to dissolve!

The video showcases the product in use.The video guides you through product setup.The video compares multiple products.The video shows the product being unpacked.

Hojicha Latte Recipe

ほうじ茶ラテ hojicha latte

Hot Hojicha Foam Latte

Ingredients(1serving) Hojicha Powder:1tbsp(4g)/Boiling Water:50mL/Milk:150mL/Sugar:8g

1. Warm up milk in a microwave and whip with a mixer for at least 20 seconds.

2. Put hojicha powder, sugar and boiling water in a tea cup and mix well with a spoon.

3. Pour 1 slowly into 2 and ready.

オーツミルクのほうじ茶ラテ2層 Layered Iced Hojicha Latte with Oat Milk

Layered Iced Hojicha Latte with Oat Milk

Ingredients(1serving) Hojicha Powder:1tbsp(4g)/Boiling Water:50mL/Oat Milk:150mL/Sugar:To taste/Ice:As needed

1. Add boiling water to hojicha powder and knead well.

2. Add ice and oat milk to a glass and stir gently. Add sugar to taste.

3. Add 1 to 2 and ready!


sharon lokey
Reviewed in the United States on March 23, 2025
I mix with lactose free milk and ice with a little monk fruit sweetener. Super yummy
irwizzard
Reviewed in the United States on March 18, 2025
Great quality and taste. I was a bit hesitant to try BUT this is amazing!! It is a great replacement for matcha but beware, has flavor. It dilutes really well. This one in particular is very good quality. It is a brownish color as opposed to matcha that is green.
SimplyMe
Reviewed in the United States on September 22, 2024
Love the roast tea smell~ purchase it for making waffle, cake and tea! Have been purchasing products from Yamasan brand on Amazon for a taste of Japan. Have been very happy with what I brought! Thanks!
Steph Di
Reviewed in the United States on June 1, 2024
I love this hojicha powder for my iced lattes. I use the powder just like matcha and sweetened it with vanilla bean syrup. it's soo good! It pairs well on a foam as well. The roasted notes of the powder are not too overwhelming, i do recommend you buy this and give it a try!
Anna.C
Reviewed in Canada on February 24, 2024
This is my second purchase and I love it! I wanted to try hojicha latte and I needed hojicha powder so I got this product. It’s very deep and strong taste so when I mix with hot water and milk, it tastes perfect.My bf also likes it so I’m very happy with it. I’ll buy again when I finish this :))
Vlady
Reviewed in Canada on December 6, 2024
After trying hojicha latte in a Korean cafe and spending $8 for a cup I was determined to make this drink at home but cheaper and better! This powder met my expectations and my gf wants me to make her a cup of this goodness every day. I use espresso machine steaming wand and put 1.5 tsp of powder per 240ml of 10% cream to make the most delicious latte with lots of foam and great aroma! If you like it sweet add some honey too!
Erika Nguyen
Reviewed in the United States on December 2, 2024
If you don’t like Matcha because of the grassy flavor, then you might want to check out this tea instead. It has the most comforting, delicious roasted flavor that I’ve ever tasted in a tea. It was divine when I combined it with half-and-half and then poured it over ice.The powder in this product also incorporates very well into a liquid, especially when it’s warm. You don’t even need water that’s boiling for it to be stirred properly. I would actually recommend not bringing the water to a full boil because you will scold the tea and wreck the flavor.I will be buying this again. That’s how much I like it.
Zhang Xun
Reviewed in Canada on December 10, 2024
Bought this to make hojicha latte, it tastes good but definitely is grainier than what I prefer
Alex
Reviewed in the United States on November 19, 2024
Even though this is sold as a baking hojicha powder, I found it to work surprisingly well in lattes. It has a roasted, nutty flavor that doesn’t get buried when paired with milk. Considering the price of this powder compared to other brands, I would purchase it again for lattes and baking, but not for drinking it straight.
Gabrielle
Reviewed in Canada on November 1, 2024
I only use this for lattes. It dissolves easily and has a mellow roasted green tea flavour. It’s not bitter, and it’s a little sweet. I prefer it like that; but if you prefer something stronger and more bitter, then I would suggest you buy a different brand.
PHUONG LINH NGUYEN
Reviewed in the United States on October 15, 2024
The first smell I got when I opened the pack is like seaweed, but when u mix it with hot milk and add some ice, it smells much better and actually it smells goodddd, it tastes so goodddd guysss
New 55
Reviewed in Canada on October 14, 2024
High quality intense powder and quick delivery. But after tasting it... I now know I prefer sencha and matcha green tea as they are more bitter. This is my personal preference. Hojicha has no bitterness. It is sweet with cocoa scent and notes. I am going to add it to my cakes. It may taste better in baking than in lattes.
June Kim
Reviewed in the United States on January 5, 2022
It has weird end tastes. Tastes like super low quality hojicha. Highly disappointed.I wouldn’t buy it again nor recommend this to anyone who knows tea. If you ever went to an authentic asian cha place, you’d know what I’m talking about.I wish I could return this.
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